Features to Look for in Today’s Top Ecommerce Software

ecommerce

When you work on websites you often have to work with shops, and getting the ecommerce side of things is very important. Thousands of new ecommerce shops are registered on a daily basis, thanks in no small part to the array of ecommerce software now on the market. How do these all-in-one website builders stack up? The quality of your software can have a direct impact on your online shop’s success, so it’s important to narrow down the most important features and see how today’s top name brands measure up to the task.

Must-Have Features

The best ecommerce software will help shape and manage your user’s experience from beginning to end. To help set up and maintain a successful ecommerce website, you’ll want to choose a program that offers the following features:

  • Customizable Templates – Although you want to choose a program that will walk you through the task of setting up your online storefront, you also want to be able to customize your virtual shop. Your website creates a very important first impression on customers, so you should have the ability to customize it to fit your brand’s personality and style.
  • Streamlined Shopping Cart – Many of today’s best online shops allow customers to set up their own accounts, so that they don’t have to repeatedly enter their payment and billing information over and over again. This account should also store user preferences, which can provide valuable insight for your future inventory purchases. A one-step checkout system that accepts multiple types of payment will encourage customers to follow through with transactions.
  • Customer Support – If you run into any problems with your ecommerce store, you should be able to call, email, or live chat with customer service representatives to help you. The best software will also have detailed tutorials to help you as you set up your shop, and will include information to help you with marketing and search engine optimization as well as basic setup.
  • Ecommerce Software Comparison and Review – Hosted ecommerce software is popular for its user-friendliness and low cost. However, not every program is created alike. The following are a few of the biggest names in this market.
  • Intuit Commerce – Intuit is one of the easiest platforms to use, with a straightforward interface that lets you update your shop any time you wish. You get a site builder tool, a merchant account, and shopping cart software to enable customer payments. It’s an all-inclusive package that’s user-friendly and comprehensive.
  • Big Commerce – One of the biggest names in ecommerce is Big Commerce, which is particularly popular with users who want to combine their storefront with an eBay business. It offers store design, mobile commerce, and integration with eBay listings.
  • Shopify – Shopify is a company that is rapidly growing in popularity. It allows you to choose from a variety of customizable templates and optimize your design. You can also work with local designers to create a boutique look, whether you need web design New York or Los Angeles. It features mobile commerce options as well as a host of marketing tools and SEO data.
  • Vendio – If you are interested in selling products on marketplaces like Amazon or eBay, Vendio is a good option. This lets you list your products a single time and simultaneously publish them on the marketplaces that you choose. Other features include order management, email marketing, and analytics reporting.

 

 

 

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